2012 Festival Advertising
Calabar Magazine is one the sponsors of the International African Arts Festival and we publish the publication for the festival which is distributed to all attendees. 2012 will be the 6th year of publishing the Festival Guide and below are the advertising rates for the 40th International African Arts festival.
About the International African Arts Festival
The International African Arts Festival began in 1971 as a fundraiser for the Uhuru Sasa School-a community based initiative that educated youth and adults about African culture. The fundraiser was a small festival with about 20 arts and crafts vendors, local entertainers, and food prepared by parents.
Almost 2,000 people came to the event and the fundraiser was a success. That early format of entertainment, food and market place drew increasing crowds annually and became known as the African Street Carnival. Four years later, the festival and was moved to the field at Boys and Girls High School where it became the African Street Festival.
Today the festival is known as the International African Arts Festival and has an estimated annual audience of 75,000. It is still held in Brooklyn but is now in its third transition to a larger venue to accommodate growing audiences. That original line-up of local folk arts entertainment has also remained but has since been accompanied by artists such as: The Mighty Sparrow, Fela Kuti, KRS-1 and Lauryn Hill; artists who grew out of these traditional arts to achieve national and international acclaim. The festival website is here
Benefits of Advertising
- Get your products/company into 45,000-75000 hands
- Reach 45,000-65,000 African, Caribbean and African-American people over 4 days
- Spend under $2000 for Great Ad Placement to a great audience
41st International African Arts Festival Magazine Rates (2012)
Calabar Magazine has 2 Ad rates: Corporate and Small Business/Nonprofit Rates. ATTACHED IS A PDF FILE TO ADVERTISE 2012 MEDIA KIT .
SMALL BUSINESS/NON-PROFIT RATES
This rate only has 5 advertising size options: