2011 Festival Advertising for the 40th Anniversary of the International African Arts Festival

June 20, 2011 Uncategorized

The International African Arts Festival began in 1971 as a fundraiser for the Uhuru Sasa School – a community based initiative that educated youth and adults about African culture. The fundraiser was a small festival with about 20 arts and crafts vendors, local entertainers, and food prepared by parents. Almost 2,000 people came to the event and the fundraiser was a success. That early format of entertainment, food, and marketplace drew increasing crowds annually and became known as the African Street Carnival. Four years later, the festival and was moved to the field at Boys and Girls High School where it became the African Street Festival. Today the festival is known as the International African Arts Festival and has an estimated annual audience of 75,000. It is still held in Brooklyn but is now in its third transition to a larger venue to accommodate growing audiences. That original line-up of local folk arts entertainment has also remained but has since been accompanied by artists such as: The Mighty Sparrow, Fela Kuti, KRS-1, Erykah Badu, and Lauryn Hill…artists who grew out of these traditional arts to achieve national and international acclaim. Get More Info! www.IAAFestival.org

Calabar Magazine is one the sponsors of the International African Arts Festival and they publish the publication for the festival which is distributed to all attendees. 2011 is the 5th year of publishing the Festival Guide.
Benefits of Advertising in the 2011 Festival Guide
  • Get your products/company into 45,000-75000 hands
  • Reach 45,000 – 65,000 African, Caribbean, and African-American people
  • Spend under $2,000 for great placement to an attentive audience
Ad Deadline: THIS FRIDAY (June 24)
Calabar Magazine offers TWO advertising rates: corporate and small business/non-profit. For more details, please send an email to info@CalabarMag.com, call 347.224.4295 or click HERE.



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